SEO Metrics
Impressions
Impressions count how many times your website appeared in search results, regardless of whether the user clicked.
Why impressions matters for SaaS
Impressions measure visibility, not value. You might rank for 1,000 keywords with high impression volume—but if they're irrelevant, you're not getting traffic. Impression share shows how often you appear vs. total possible impressions.
How tracerHQ measures impressions
tracerHQ tracks impressions by keyword and filters by conversion potential. Rather than optimizing for maximum impressions, you'll see which impression-generating keywords actually drive revenue.
Track impressions in your dashboard
Connect Google Search Console and start seeing your metrics by keyword.