What Semrush does best
Semrush is a comprehensive SEO platform with keyword research, rank tracking, site audits, backlink analysis, and content optimization tools. It's the Swiss Army knife for SEO professionals managing multiple clients or large sites.
The gap Semrush can't fill
Semrush excels at showing you where you rank and what your competitors do, but it stops there. There's no connection to what happens after the click—no conversion data, no revenue, no understanding of which rankings actually matter for business.
tracerHQ connects your GSC data, product analytics, and Stripe, so you see conversion rate and MRR per keyword—not just rankings.
| Feature | Semrush | tracerHQ |
|---|---|---|
| Keyword research | ✓ Extensive | ✓ Complementary |
| Rank tracking | ✓ Strong | ✓ Via GSC |
| Backlink analysis | ✓ Comprehensive | Not included |
| Conversion tracking | ✗ Not available | ✓ Trial & paid |
| Revenue attribution | ✗ Not available | ✓ Per keyword |
| ROI by keyword | ✗ Not available | ✓ Full visibility |
When to use each
Keep Semrush for SEO research and competitive analysis. Add tracerHQ to understand which of those keywords actually drive revenue.
See which keywords are actually converting.
Connect tracerHQ to your Search Console, analytics, and Stripe. Free to start.